Just a quick post for today. I came across this rather nice infographic by Danny Richman. Danny in conjunction with CINT, collected data from 500 UK business owners (with fewer than 100 employees) to find out what those owners understand about the various elements involved with SEO and search marketing. I think the results highlight the vast array of confidence in the effectiveness and ROI of SEO practices. For me this is further proof that we must market for a digital world rather than blindly follow digital marketing trends.